Ko Jin-young, the world's No. 1 player in the LPGA Tour this season, has won four games including two majors. Instead of just enjoying watching and listening, he is directly sharing his daily life with fans. Ko Jin Young's personal YouTube channel name is 'Go Jin Young Go Jin Young Go', and it's been less than a month since it started.

"I wanted to show you as a golfer and an active golfer. Personally. I'm active in the United States, so I have a lot of fans who are curious about how to live and I'm starting. I like to go sightseeing spots all over the place, so I want to show you that, and I also want to share how I live in America. " Ko Jin-young, who participated in the BMW Ladies Championship, the only LPGA Tour in Korea, opened in Busan, answered questions about YouTube activities at an official press conference.
"A lot of people like it, and I'm waiting for the next content, so I feel rewarded to do YouTube. But first, I'm the first to show my grades as a golf player. I don't have much to do. I just enjoyed the tour and enjoyed the video. ”
Like Ko Jin-young, more and more sports stars are actively communicating with their fans through YouTube. Kim Yeon-kyung's YouTube channel 'Supan Sister' is already a fan of 170,000 subscribers in just three months, and the basketball star Ha Seung-jin, who retired from active duty this year, has an amazing sense of entertainment It is spouted and loved a lot. In addition, Kim Bo-kyung, who is flying with 12 goals and 8 assists in the K-League in Jeonbuk this season, has generously revealed his training and know-how for young juniors through YouTube.

▲ August 8 8 News Sports Report <K-League swept 'YouTube KBK' Kim Bo-kyung>


As sports stars communicate with their fans in a new chapter called YouTube, they will increase their brand value, and fans will be able to see these stars and enjoy other fun as well.