China News Service, Ningbo, January 18 (Reporter Xiang Jing) With the popular drama "Flowers" out of the entertainment industry, "Ship King Fried Rice", "Pork Ribs Rice Cake" and other Zhejiang Ningbo flavors have attracted netizens. Some netizens bluntly said, " Ningbo, it’s so hard for you to hide this from me.”

　　Compared with the "old Internet celebrities" Chengdu and Chongqing and the "new Internet celebrities" Harbin and Zibo, Ningbo, a city located on the eastern coast, seems a bit "low-key" in the eyes of many people.

As one of the country's five cities under separate state planning, a member of the "Trillion Club" and the hometown of the "Ningbo Gang" who bravely ventured into the world, how does Ningbo stand out in the Internet era of "culture and tourism"?

　　A group of Ningbo CPPCC members "can't sit still".

　　"There is a lack of check-in points for 'fire out of the circle'" "The old smell near the City God Temple is gradually dissipating" "Why marathons are always far away from downtown areas" "How to balance the temperature and style of the city"... As an important part of the Ningbo Two Sessions in 2024 On the 18th, at a consultation and exchange meeting with the theme of "adding fireworks to the city", several Ningbo CPPCC members asked the heads of relevant departments in Ningbo "spicy" questions, looking forward to the strong "return" of fireworks.

Increase the city's "fireworks" consultation and exchange meetings.

Photo by Xiang Jing

　　"This year's New Year's Day holiday, the cute 'Southern Little Potatoes' made 'Harbin Ice and Snow World' popular all over the Internet, highlighting the unique charm of the tourism industry in 'igniting the city's fireworks'. Our natural, cultural and industrial tourism resources in Ningbo are also It’s very rich, but it’s a pity that ‘Beautiful Ningbo’ has not gone out of the circle in the Internet era.” Yan Hui, a member of the Ningbo CPPCC from the cultural and museum field, believes that to increase the city’s fireworks, it must first be popular. She hopes that Ningbo can Relying on the characteristics of the Oriental Grand Port to attract tourists and gather popularity.

　　Ningbo faces the sea and sits on Ningbo Zhoushan Port. It has both historical and cultural value and industrial tourism value, and has great potential for tourism resource development.

Ying Jianyong, director of the Ningbo Municipal Bureau of Culture, Tourism and Tourism, said that at present, the local government has completed the planning and preparation of the Hong Kong viewing tour route, and is speeding up the construction of the route. At the same time, combined with the Asian Games torch relay route, it is planning to "watch the stars, watch the sunrise, and eat seafood" ", walking on the beach" characteristic cultural tourism routes, and also studied and proposed the concept plan of "Connecting Hong Kong to the World" international tourist area.

　　When "gathering popularity", we must also "gather people's hearts".

According to Ma Sha, a member of the Ningbo CPPCC, “Only by grabbing the stomachs of tourists can we retain their hearts.”

　　Martha recalled that in the 1990s, Ningbo City God Temple was filled with fireworks, and many foreign tourists came here.

But later, the food stalls in the City God’s Temple were closed due to cultural preservation work, and the smoke and smoke also dissipated. However, in comparison, today’s Shanghai City God’s Temple snack street is still prosperous, and Changsha’s Fire Palace delicacies are well-known at home and abroad. “How does Ningbo achieve cultural preservation in the Finding a balance between work and city fireworks is worth thinking about."

　　Ye Zhili, deputy secretary of the Haishu District Party Committee and district chief, believes that the protection of cultural relics and the preservation of fireworks need to be balanced in a smart way. They are not either/or single-choice questions, but are integrated with each other and achieve each other.

　　"Ningbo Luocheng, where the three streets of Gulou, Yuehu and Jiangxia are located, has been the city memory and fireworks of Ningbo for thousands of years." Ye Zhili said that currently, Haishu is promoting innovation blocks to Luocheng. The expansion of the city will promote the renovation and renewal of old buildings such as the Radio and Television Building and Bailian Commercial Building, especially the Chenghuang Temple and Tianfeng Tower areas, which will be transformed into dynamic spaces that are most suitable for young people to innovate, socialize, and entertain.

At the same time, Ningbo's "time-honored" resources such as Dongfuyuan, Gangyagou and Meilong Town are activated, and special brand activities such as Chenghuang Coffee and Chaowan Temple Fair are launched.

　　Burning fireworks also means being energetic, and young people need to stand up and be the "protagonist".

However, Hu Fangyuan, a member of the Ningbo Municipal People's Political Consultative Conference, bluntly stated that Ningbo's attractiveness index for "post-95" talents only ranks 20th among major cities in the country, which "does not match" its own economic strength.

How to make young people and fireworks complement each other?

　　Taking Zhenhai, the birthplace of "Ningbo Bang" culture, as an example, Tong Huaqiang, deputy secretary of the Zhenhai District Party Committee and District Mayor, mentioned that Zhenhai Higher Education Park has gathered a large number of young people, and there is also the Ningbo Bang Cultural Park covering an area of ​​170,000 square meters. The local area will combine the concept of "park business" to create a batch of cultural and creative products with merchant characteristics. At the same time, creative delicacies such as "Ship King Fried Rice" from the hit drama "Flowers" will be integrated into the park.

　　The fireworks in the world are the most soothing to mortal hearts.

Fireworks are the steaming life, the foundation for the future development of the city, and the people's livelihood that the government is concerned about.

From the perspective of the "low-key city" Ningbo, modern cities should not be "quiet" in the Internet era, nor should the fireworks "pass by". They must form a lasting agglomeration effect and transform from "Internet celebrity" to "everlasting popularity".

(over)