The "Probe of Hope", which begins in the middle of this year, will carry the visual media identity of the emirates and its slogan "the UAE .. nothing is impossible", in an actual and national embodiment of what the new identity designed in the form of the Emirates map represents through seven lines bearing the colors of the Emirates flag, It constitutes seven beacons, seven founders, and seven well-established pillars that reflect the aspirations of the leaders of the Emirates and their people for the future, where dreams have no ceiling, and where the "impossible" word has no place in the Emirates dictionary.

The design of the Emirates media identity and its logo will be fixed on the cover of the missile that will carry the Hope probe, and it will also be installed on a metal plate inside the probe itself.

The probe of hope will be launched in the middle of this year to Mars, carrying the media identity of the Emirates and its slogan "The Emirates .. Nothing is Impossible", in an actual and national embodiment of what the new identity represents. The emblem will be installed on the cover of the missile that will carry the probe, and on a metal plate inside the probe # none_possible.twitter.com/4z7MqJfkJO

Emirates Media Identity (@nationbranduae) January 18, 2020

Dr. Ahmed bin Abdullah Hamid Belhoul Al Falasi, Minister of State for Higher Education Affairs and Advanced Skills and Chairman of the Board of Directors of the Emirates Space Agency said: "The confirmation of the visual media identity of the Emirates on the probe of hope comes to celebrate the scientific achievement of the sons and daughters of the Emirates of engineers, scientists, technicians and creative competencies and to express our pride in this project National, which is the largest scientific addition at the Arab level to the global achievement in the space science sector. "

Al-Falasi added: "Our visual and national media identity summarizes all the pillars on which the UAE was built, as a modern, ambitious country, with a forward-looking vision and future aspirations, living a continuous development movement, which does not know retreat or slowdown, proving day after day that the secret is not in the abundance of resources but the ability To manage and direct these resources to serve the dreams of our people, all this thanks to a wise leadership that has managed to create from now on the future that it wants for future generations. "

He continued: "The media identity of the Emirates with its meanings and connotations tells the chapters of the Emirati experience through various stations in the history of the country, and the path of hope in this context is a chapter from the Emirates story entitled" There is no ceiling for ambition ", pointing out that the story of designing and developing the media identity intersects with a journey Building a probe of hope, just as the seven lines symbolize the pillars of our lofty state through the seven founding leaders, the probe of hope that will be launched to Mars soon bears the signatures of His Highness members of the Supreme Council of the rulers of the Emirates along with the signatures of His Highness the Crown Prince, to embody the probe of hope in this way the pillars of our modern state, From Through the sons and grandsons of the founding leaders. "

For her part, Sarah Bint Youssef Al-Amiri, Minister of State responsible for the file of advanced science and leader of the scientific team for the probe of hope, stressed that the inclusion of the media identity of the Emirates in the probe of hope reflects the message from which the identity originated, which is to convey the story of the Emirates and share its experience and amazing achievements with the world. The Mars Exploration Project is part of the Emirates' accelerated developmental journey to achieve leadership and scientific excellence in the race towards the future, and part of its inspiring story and its identity and image that we are proud of before the world. "

Al-Amiri said: “The probe of hope project really proves that nothing is impossible, and that all dreams are legitimate and achievable, as long as we have a leadership that seeks to achieve the best for the people of the Emirates.” By adding a media identity to the probe, we translate the essence of our identity and what it represents of Values ​​and goals in word and deed ... We built a country that does not recognize the culture of the impossible on the ground, and here we are writing the name of the Emirates in space on the first Arab trip to Mars.

In the same context, Hamad Obaid Al Mansoori, Chairman of the Mohammed Bin Rashid Space Center, stressed that "carrying the probe of hope is the media identity of the Emirates, expresses the best expression of the meaning of identity and what it represents us, the children of the Emirates, that we live in the land of the impossible, led by a leadership that does not believe in the impossible, Generations arise in it on the culture that it is not possible to design and work and not allow anything to deter us from achieving our goals and achieving our goals. "

Al-Mansouri pointed out that the "Probe of Hope" is the result of the work of an innovative team of the best Emirati talents, including scientists, researchers and technologists, who will work within a global scientific team to explore many questions about the Red Planet by analyzing the data that the probe will send, pointing out that the space industry sector in a country The UAE is witnessing a steady development, and there are many projects that are currently being worked on that constitute continuous Emirati efforts to break the ceiling of aspirations and reach unprecedented horizons in the race for technological and space progress in the region, and this all gives our media identity a greater moral and national value.

Al-Mansouri concluded: "The media identity of the Emirates will be a seal of pride and achievement on many future space projects that will consolidate the position of our country in the map of excellence, progress and prosperity."

The government of the United Arab Emirates has announced that the "Probe of Hope", which is the focus of the Emirates project to explore Mars, will be launched in July 2020, reaching the orbit of the red planet in the first quarter of 2021 in conjunction with the celebrations of the UAE's golden jubilee for its establishment.

The "Hope Probe" will be launched from the Tanegashima Space Center on an island in southern Japan, where it will be placed at the front of a carrier rocket similar to the one used to launch satellites. It will take seven to nine months to reach Mars.

The Probe of Hope project aims to collect information about the layers of the atmosphere of Mars and its study to know the reasons for the loss of hydrogen gases and oxygen gases, which constitute the two main components of water from the upper layer of the atmosphere of Mars .. For the first time, a space mission will provide the international scientific community with an integrated picture of the atmosphere of the Red Planet.

The probe will collect more than 1000 GB of new data on the planet, and this data will be deposited in a specialized center for scientific data in the country, where the scientific team of the project will index and analyze these data that are available to humanity for the first time to be then openly shared with the interested scientific community With the science of Mars around the world.

The Mohammed bin Rashid Space Center is responsible for the implementation and supervision of the Emirates Mars Project and its various scientific initiatives, while the Emirates Space Agency will generally oversee the project.