First, there was a Emmanuel Macron solemn Tuesday in Shanghai. At the International Import Fair, the French president pleaded for the end of the trade war between China and the United States. Then there was a lighter tone when Xi Jinping, the Chinese president, was invited, under the eyes of Emmanuel Macron and French producers, to taste some good products from us.
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And when Xi Jinping tastes his first glass of Burgundy, the French delegation applauds. A second glass follows, from Languedoc, another from Bordeaux. The Chinese president begins to smile, Emmanuel Macron too. Car fork in hand, his counterpart tastes entrecôte limousine and salers, charolais fillet, all seasoned with salt Guérande.
Publicity shot
Under the eyes of Chinese cameras, the operation of promoting French products organized by the Elysée and the breeders works. "Xi preferred salers", even thinks he knows the chef who cooked the meat. French beef tasted by the Chinese number one, even though this meat was still banned here a year ago. All a symbol.
The operation is primarily a publicity stunt for a sector that since the reopening of the Chinese market, still can not get into working order. On beef, summarized Emmanuel Macron, "it's now up to us to play".