Luxury jackets worn by group BTS member Jungkook have been sold worldwide.

Yesterday (24th), fashion magazine VOGUE JAPAN posted a bulletproof teaser video of BTS on its official Twitter. In the short video of about 17 seconds, the appearance of the seven members passed quickly. 
However, even at that moment, the luxury jacket worn by member Jungkook caught the attention of fans.After the video was released, information about the jacket was shared, and'Jungkook' appeared as a search term related to the brand, followed by an explosive reaction Lost
Currently, starting in Korea, there has been a series of outbreaks of sellouts on the official homepages of brands in more than 25 countries, including the United States, Japan, China, and Switzerland. In response to this, netizens responded with surprises such as "The general public seems to be difficult to digest", "Jungkook's face saved his clothes," and "The price was expensive, but it was great to be out of stock."

Previously, Jungkook showed the so-called'Jungkook effect', which sold out products worn or used, but proved its popularity by selling various products that do not cover items such as shirts, hoodies, T-shirts, shoes, glasses, etc.

(Photo = VOGUE JAPAN Twitter, online community)

(SBS SUBSTAR)