The noise of the crowd, the crackling of the cameras, the applause ... None of this will be reserved for the 2020/21 cruise collection from Chanel, which will present its models online. The parade, originally scheduled for May 7 in Capri, Italy, was canceled due to the health crisis linked to the coronavirus.
"This setback did not influence the collection so much that I wanted anyway smaller, lighter at all levels - we have about fifty looks (against 70 in general)," said Saturday in Le Figaro Virginie Viard, who succeeded Karl Lagerfeld, of whom she was the right arm. The big brands organize their “cruise” parades in the spring, often abroad, outside the four annual fashion weeks.
In early March, Chanel announced the cancellation of this parade, arguing that "the health and well-being" of the teams and guests was its "main concern. The fashion house said to think about "alternatives." "
Of video conferences with workshops
In her interview at Le Figaro , the very discreet artistic director claims to have taken the path of the studios in early May after weeks of "videoconferencing with the workshops. "" We have to restart the machine. We do not really know how the activity will resume, but if we do nothing, we run to disaster, "she said, referring in particular to the situation of artisans, craftsmen etc.
She also pleads for the pieces of the summer 2020 collection to remain in the boutique until the fall, while creators are calling to rethink the production and the fashion shows, at a pace deemed frantic.
The Chanel haute couture collection will be presented on July 7, underlines the artistic director. “I pray that in October we will be able to parade with the music, the girls, even if there are few guests. It will be the last at the Grand Palais (in Paris) which will be under construction from January. "
Style
Are masks going to enter our wardrobes as fashion accessories?
Style
Irritations, pimples, redness ... How to minimize skin problems related to wearing a mask and hydroalcoholic gel?
- Covid 19
- Coronavirus
- Karl Lagerfeld
- Big palace
- Parade
- Chanel
- Style