What if Kylie Jenner's fortune was just a big lie? This is what the American magazine suggestsForbes , who crowned the youngest of the billionaire Kardashian-Jenner clan last year. In July 2018, Forbes had put the young woman on the front page, who was only 21 years old, saying that she was on the way to becoming the youngest billionaire in history, excluding the heirs.
In March 2019, the magazine specializing in the evaluation of the fortune of celebrities confirmed its own prediction and inducted the little princess of cosmetics into the club of fortunes with 10 digits and more. The claim seemed to be validated by the announcement of the acquisition, in November 2019, of 51% of the shares of the company of Kylie Jenner for 600 million dollars by the cosmetic giant Coty.
Out of the ground in late 2015, the Kylie Cosmetics brand was considered a phenomenon, capable of generating, according to the company, some 420 million dollars in turnover in just 18 months. Sold almost exclusively on the Internet, the brand's cosmetic products were supported by the popularity of Kylie Jenner on social networks, with 178 million followers on Instagram today.
Turnover divided by three?
But based on financial information published by Coty since its acquisition, Forbeshas reviewed its estimates and considers in particular that the turnover achieved in 2018 corresponded to approximately one third of the amount given by Kylie Jenner. The magazine also accuses the young woman and her mother, Kris, great authorizing officer of the Kardashian-Jenner family, of having produced falsified tax declarations to give the company a more attractive image than reality.
According to Forbes , Kris and Kylie would have run a campaign of several months to get the magazine to put it on the front page, even if it meant inflating the revenues of his company. Friday, Kylie Jenner denounced, on her Twitter account, the "inaccurate statements" and "statements without evidence" made, she said, by the magazine. She also disputed having campaigned to appear on the front page of Forbes , who nonetheless still estimates her fortune at just under $ 900 million.
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