Competing for "do not work men", reflecting distorted values

  ■ Let's talk

  Four years ago, Zhou Mouqi, who became popular because of the sentence "It is impossible to work in this life," was recently released after his sentence. According to media reports, there are already more than 30 celebrity brokerage companies or live broadcast platforms hoping to sign him, and the highest salary is said to have reached two or three million. Others drove Ferrari, Bugatti and other sports cars to their villages and sent invitations to them.

  It is unusual for a person who has been released from prison to receive such "high-standard" treatment. But this is not because of his high status and network, but because these companies have seen considerable business benefits from him.

  The reason why these companies have to sign Zhou Mouqi is not because of anything else, but they only fancy the traffic that comes with Zhou Mouqi-they want to "use" Zhou Mouqi to monetize, but such an idea can be achieved at the value level Makes sense?

  You should know that the core asset of this business model is the one that Zhou Mouqi had previously obtained without working, and the unbearable past of years of theft and imprisonment. The essence of creating, propagating, and consuming Zhou Mouqi is to promote a distorted value that takes pride in vulgarity and beauty in ugliness.

  A normal society must be based on the right and wrong values. People should be able to distinguish between what is beautiful and what is ugly, what is good and what is evil, if you want to work hard to get rich, you still have to get nothing for nothing. At least, embracing truth, goodness and beauty, and staying away from false and ugly should be the basic common sense of modern society.

  However, these companies and platforms have so vigorously pulled Zhou Mouqi to "join", and with a super high annual salary, they have objectively reached a "stamp certification" for theft and for nothing. It will bring such a misunderstanding to the public: even if it is a theft, even if there is no sense of faith in life, but as long as you can cater to the carnival logic of this Internet world, then you have the possibility of becoming popular overnight, and this is almost unnecessary Make any substantial effort. As some netizens have questioned: If Zhou Mouqi, who "gets nothing for nothing," makes a lot of money, what do you think of those who work diligently?

  The celebrity hype Zhou Mouqi is of course just an accident. It is hard to say how much impact it will have on social morality. What we are worried about is the dangerous values ​​that are passed on. This act of entertaining crime eliminates a serious social topic and only makes the society shallow.

  It is no wonder that after this incident, some media called it a typical case of "net septic industry". Although this responsibility is overdone, this scene does indeed show the local frivolity in the industry.

  What's even more ridiculous is that in this huge "traffic" battle, Zhou Mouqi himself did nothing wrong, he even knew nothing about the business logic behind it-when the reporter asked him what is "Red", he said he hadn't even heard it. He also said that he wouldn't sign a contract to livestream celebrities, "signing a contract is equivalent to working for someone else, and it's impossible to work," and he is preparing to go home and plant the land.

  This is the truth of this farce: I consume you, but it has nothing to do with you. In this round, there is only flow, only money, and only naked interests.

  Zhou Mouqi is just an instrumental man who plays with the capital. Once he enters this logic, he can only help himself. He is just today that everyone has a 15-minute chance to become famous, and he was accidentally dragged on the traffic train, and then was crazyly watched as a target for ugly trial.

  Previously, this man was Sharp Brother, Dali Brother, and Wandering Master. Now, it is Zhou Mouqi's turn.

  □ Wang Yanhu (media person)