The coronavirus crisis, which today has claimed nearly 300 victims, diagnosing more than 8,700 infected cases, forced the Government to decree the state of alarm in Spain last Friday. With freedom of movement restricted and the population confined to their homes, television consumption has skyrocketed to record highs over the weekend.

According to a report prepared by GECA, by its acronym Cabinet of Studies of Audiovisual Communication, on Saturday March 14 the Spanish watched 318 minutes of television, data that reached 335 minutes, that is, more than five and a half hours, on Sunday 15 . On Friday the 13th the figure had already increased to 266 minutes. But, to compare, between March 1 and 12 the average consumption stood at 223 minutes, a figure that coincides with the average for the year 2019, when viewers watched 222 minutes of television a day.

Around 35 million Spaniards, over the age of four, watched television at some point in these last days. In fact, the report indicates that if only individuals who have seen television , conventional and linear, are taken into account, their television consumption skyrockets to 398 minutes per viewer on Saturday the 14th and to 414 minutes, almost seven hours , Sunday 15 .

All age groups increased their time in front of the television, with the greatest percentage growth occurring among those under 44, the viewers who consume the least conventional television on a regular basis. Thus, viewers between 13 and 24 years old watched 95.5% more television in this period, followed by the public between 25 and 44 years old, whose consumption increased by 82.2%, and children from 4 to 12 years, whose viewings rose 80.8%.

This weekend television consumption multiplied in almost all the bands compared to the same day last week. And the information took control among the most watched, with La Sexta being the chain that grew the most , both on Saturday and Sunday.

Thus, Telecinco led on Saturday with a screen share of 13.4%, followed by La 1 (12%), La Sexta (11.6%) and Antena 3 (9.5%). The most watched broadcast was laSexta Noticias 20H, with 3,997,000 viewers and a 19% share, also achieving the golden minute at 21.18 with 4,672,000 viewers. With these data, the newsletter ranks as the most watched non-sports broadcast of the year.

On Sunday Telecinco returned to the top with a share of 13%, ahead of Antena 3 (11.1%), La 1 (11%) and La Sexta (9.2%). The most watched broadcast was Antena 3 Noticias 1 with 3,170,000 and a screen share of 17%, being the golden minute for the second edition of the La 1 newscast at 10:03 pm with 4,605,000 viewers.

According to the criteria of The Trust Project

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