Point reduction system Easy-to-understand websites and apps are displayed on November 2, 13:30

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The point-return system for cashless payments that started at the same time as the consumption tax rate has been raised is said to be difficult to understand because the payment services available at each store and the return rate are different. Therefore, efforts are being made to display in an easy-to-understand manner on online shopping websites and apps that indicate the return rate at which store.

The point-return system for cashless payments is 5% for small and medium-sized stores and 2% for large-chain stores.

In addition, payment service providers give their own points, and some users say that it is difficult to know what return rate will be obtained at which store and which payment service is used.

Therefore, a venture company in Tokyo has developed an app that allows cashless payments, displays retailers and restaurants participating in the point return system on the smartphone, and displays the point return rate for each store.

When you choose which payment service to use, you can calculate your own points and display the return rate.

"The point return rate may exceed 10%," said Rie Factory's president Kenta Arai, who developed the app.

In addition, online mail-order companies that operate sites such as Rakuten Ichiba and Yahoo! Shopping display point return rates for each store when they search for products. It is also noticed that such efforts will lead to the spread of cashless payments.