Brand Dubai, the creative arm of the Dubai Government Media Office, has announced the launch of the Dubai Metro Music Festival, the first of its kind in the region, from 17 to 23 March, with the participation of 25 artists from the UAE, the region and the world. Selected Metro Stations A collection of unique musical performances inspired by different cultures, in cooperation with the Dubai Roads and Transport Authority (RTA).

The organizers of the festival chose Burj Khalifa, Dubai Mall, Mall of the Emirates, Dubai Multi Commodities Center, Etihad and Burjuman to host the festival's first show, being the most widely used metro stations throughout the day. The largest audience, estimated at tens of thousands of people a day, is to enjoy the unique musical creations of local and international talent every two days, starting from 6 am to 10 am and continuing from 4 pm to 9 pm.

The Dubai Metro Music Festival, held in March, has many events that contribute to shaping the cultural landscape in Dubai. The most important of these events is the Emirates Airline Festival, which has become one of the most important cultural and literary events. And Art Dubai, which is held in March each year. It is one of the most important arts events in the region, the Sekka Art Gallery, the Days of Design Dubai, the Arts Nights in the DIFC and many more. From presentations and events that are integrated into the composition of the creative environment Dubai. The selection of Dubai Metro stations to host the festival, with its offerings as an open-air offering among the people, is what the metro is of importance as a more popular means of transport in Dubai.

"The festival comes at a time when Dubai is today a model for the world's cities, which give creativity a great deal of attention," said Mona Ghanim Al Marri, Director General of the Dubai Government Information Office. "Creativity is one of the most important elements of a prosperous society. And the most influential in its development, which we are trying to express through a series of initiatives and specific projects, in cooperation with the departments and bodies and institutions of the Government of Dubai, and all those involved in supporting creativity in Dubai. "The festival is complemented by a large number of important cultural events taking place in Dubai every March. Brand Dubai celebrates creative contributions in all its forms, emphasizing Dubai's status as a creative and creative destination from all over the world. The idea of ​​the festival comes from our keenness to organize events that are closer to the public in the most dynamic locations of Dubai, By large numbers of people every day, to help spread this message as widely as possible among members of Dubai's unique community. During the selection of the participating artists, we have sought to offer performances at high levels of excellence, and from different countries around the world, to provide an unprecedented experience at the region level. The festival, which is the first of its kind for the Dubai Metro audience, offers a variety of unique musical styles, which most Dubai residents and visitors may not have seen before. They are rarely combined in a single event, taking into account the diversity of traditional musical instruments and traditional instruments, Such as the piano and the guitar, and the Oriental, such as oud and law instruments, as well as unique and unconventional musical instruments played with exotic instruments, most of which were invented by the musicians themselves. The musical styles presented by the artists participating in the event reflect a unique case of musical creativity inspired by ancient heritage and cultures, or the innovative approach to music, the ability to generate new tones by integrating musical instruments, or the use of non-musical instruments at all To produce enchanting melodies.

• 25 UAE and international performers, who will be presenting their unique musical performances on 5 metro stations.