F&B industry focuses on new needs to improve adaptability (consumer kaleidoscope)

Put the ingredients on the grill, set the program, the machine can automatically complete the barbecue, in the 8th China International Food and Catering Expo, an automatic barbecue machine attracted many onlookers. The meat skewers on the grill are "moisturizing" with oil, and in less than half a minute, the robotic arm lifts the grill to automatically turn over, brushing oil, spreading and other operations in one go. After a few minutes, a kebab is ready.

Hosted by the Ministry of Commerce and the People's Government of Hunan Province, and undertaken by the Circulation Industry Promotion Center of the Ministry of Commerce, the 2023th China International Food and Catering Expo 15 was recently held in Changsha, Hunan Province. At the expo, new technologies, new trends and new formats in the food and catering industry can be seen everywhere. In 30 professional exhibition areas, more than 4,20 products from all over the country and more than <> countries and regions such as South Korea, Thailand, and Australia appeared on the same stage, attracting more than <>,<> visitors to the exhibition.

"At 10 a.m., the first batch of tourists arrived at the store, and eighty percent of them were out-of-town tourists." The person in charge of Songji Restaurant in Shunde District, Foshan City, Guangdong Province, said that the consumption heat in the store during the Mid-Autumn Festival National Day holiday this year was much higher than in previous years, and the number of customers received and turnover increased significantly every day. According to data released by the Ministry of Commerce, market sales during the Mid-Autumn Festival National Day holiday this year grew steadily and rapidly, and the average daily sales of key retail and catering enterprises across the country increased by 2022.8% compared with the 6 National Day holiday.

At present, with the accelerated implementation of consumption promotion policies across the country, the consumption season in various places is booming, the supply of diversified and characteristic catering consumption is constantly enriched, and the potential of catering consumption has been significantly released. According to data from the National Bureau of Statistics, from January to August, the national catering revenue was 1,8.32818 billion yuan, a year-on-year increase of 19.4%. In August, catering revenue was 8.4212 billion yuan, an increase of 12.4%.

Since the beginning of this year, the Ministry of Commerce has actively organized a series of catering consumption promotion activities in various places to promote local specialties and drive the continuous recovery of catering consumption.

Sheng Qiuping, Vice Minister of the Ministry of Commerce, said that the 2023th China International Food and Catering Expo, as one of the key exhibition activities of the "20 Consumption Boost Year", can play a national exhibition platform function and play a positive role in further expanding catering consumption, promoting food industry innovation, helping rural revitalization, and driving the high-quality development of the industry. During the exhibition, more than <> high-standard, high-quality and high-level activities were unveiled successively.

The catering industry is a key area to promote consumption, benefit people's livelihood and stabilize employment, and promoting the high-quality development of the catering industry is of great significance for expanding domestic demand, promoting the formation of a strong domestic market, and building a new development pattern of services. China has the advantage of ultra-large-scale market, and the potential of the catering consumer market is still very large. Focusing on new consumer demand, increasing high-quality supply, and improving the adaptability of supply and demand, the catering industry is expected to accelerate its recovery.

Wang Dongtang, director of the Department of Trade in Services and Commercial Services of the Ministry of Commerce, said that the catering industry plays an important supporting role in expanding consumption, and the current recovery of the catering industry has shown a new atmosphere and gathered new momentum. In the next step, the Ministry of Commerce will continue to make efforts to promote the high-quality development of the catering industry by cultivating innovative development momentum, strengthening industrial development support, optimizing industrial development models, and actively creating a development environment.

People's Daily reporter Wang Ke