Mustela milk, Flavigny anise, Ligne Roset canapés ... In "Marques de Famille", Elisabeth Assayag tells you every week stories of families and cult French brands.

To go further, it also gives a voice to the current CEOs of these companies.

PODCAST

What do Schmidt kitchens, Mustela baby milk, Flavigny anise, Ligne Roset canapés and the PAP.fr site have in common?

Behind each of these brands, there is a corporate story.

And a family story. 

In "Marques de famille", the new Europe 1 Studio podcast, in partnership with Harmonie Mutuelle, Elisabeth Assayag takes you to meet men and women with genius ideas.

These entrepreneurs often started from scratch and struggled to endure and grow over several generations. 

In each episode, hear testimonials from the current CEOs of these companies.

They trust the values ​​they hold dear.

They also tell how they built their success by putting human capital at the center of everything. 

"Marques de famille" is a Europe 1 Studio production produced in partnership with Harmonie Mutuelle.

Every Monday, discover a new episode.