China News Client Beijing, June 5 (Zhang Xu) The hottest topic in these two days is "land-spreading economy". Wuling Rongguang's "showing the car" is even more eye-catching. In the capital market, Wuling Motors, which is listed on the Hong Kong stock market, has skyrocketed, with its closing price on the 4th hitting a record high in a year.
A "sacred car" fires an industry, how hot is the "land-sharing economy"?
Wuling Motors' share price hit a one-year high. Source: Straight Flush
Wuling Motors shares hit a new high in a year
An article of the "Wuling Special Vehicle" public account on June 2 let Wuling Wing, which is called "the main force of the stall economy" by netizens, open the sale of trucks all over the network.
"Wuling Wing opened the cargo compartment space of the sales vehicle up to 5300L, and the fuel consumption was less than 4 cents per kilometer. It can be used from'morning to evening', from breakfast to supper, and the length of the compartment can be'from top to bottom' When you walk into the field, you can walk into the prosperous business district." Many netizens were successfully planted by the introduction of Wuling.
On June 3, Wuling's "stall car" set off a circle of friends and drove Wuling's stock price to soar, with an intraday increase of 120%. On the same day, the company's share price closed at HK$0.305/share, an increase of 53.27%, with a total market value of HK$932 million.
On June 4, Wuling Motors' upward momentum has not stopped. Wuling Automobile rose 63.93% throughout the day, reported at 0.50 Hong Kong dollars / share, the share price hit a 52-week high.
"Street car" attracted onlookers at the night market.
A subsidy of 3,000 yuan for an e-commerce company, and the order for the Shenzhou car was exploded
The official website shows that the above wing open van is priced at 56,800 yuan, and the specific price fluctuates according to different configurations.
Wuling Automobile Securities Department told the media, "This container truck was just launched in May and sold more than 300 units last month. However, today’s sales company’s phone was exploded, and the number of orders received today is estimated to exceed that of last month. Sales for the entire month."
Keeping up with the hot spots, at 20:30 on June 3, some e-commerce platforms also launched the "Wuling Rongguang Sales Truck", and subsidized a 3,000 yuan fuel card for each car. It was sold out by consumers within 2 hours, and a lot of 200 pieces were urgently restocked to protect consumer demand.
E-commerce platform subsidy page.
On June 4, the reporter learned from Wuling Automobile that the model currently produces 400 vehicles, but consultation and orders are endless. As of June 4, the orders have exceeded 1,000.
The reporter noticed that, through the Dongfeng "street car", and the e-commerce platform also launched a special "street car", the first batch of six on-line sales vehicles, the number exceeded 500. Including Wuling Hongguang Plus, Baojun 310, etc., the price is close to the people, and the trunk changes to the store when the trunk is opened; Dongfeng Xiaokang c31 light truck and Wuling Hongguang new card, with the hard power of pulling goods, have also become popular models.
"Hanging the God Car" is not "Wuling God Car"
Speaking of "Wuling", people still remember the Wuling Hongguang, a "generation car", and the "Wuling", which produced "Wuling" masks during the epidemic.
However, the manufacturer of the "street car" is not the well-known SAIC-GM-Wuling, but a Wuling special-purpose vehicle company controlled by the Hong Kong-listed company "Wuling Automobile".
The first self-produced mask machine in Guangxi went off-site. Photo courtesy of SAIC-GM-Wuling
Wuling Automobile is one of the top 100 auto parts suppliers in the world. The company's main business is engaged in the sales and manufacturing of auto parts, engines and special vehicles. Guangxi Automobile Group is the controlling shareholder of Wuling Automobile, with a shareholding ratio of 60.6%.
And SAIC-GM-Wuling, which shouts "what the people need, Wuling will make", is a joint venture company formed by SAIC, General Motors, Guangxi Automobile Group Co., Ltd. In 2019, the sales amount of Wuling Automobile to Shanghai GM Wuling was 6.842 billion yuan, and the amount of purchased materials was 5.580 billion yuan. Shanghai GM was Wuling's largest customer and largest supplier.
Therefore, although Wuling Automobile and SAIC-GM-Wuling are closely related, the two identical shareholders are Guangxi Automobile Group, not SAIC.
On June 3, SAIC Group was also pulled up by nearly 4% while Wuling Motors was straight up. On June 4, SAIC Group closed down 3.75%, taking up the previous day's gains.
"Hanging the God Car" Hot Car Stocks
The popularity of stalling a car is beyond the expectations of many car companies, but after Wuling Automobile tasted the sweetness, other car companies also took action after half a day of mourning, using the "land-sharing economy" to promote their cars.
Geely's commercial vehicles slogan "Geely Remote-an economical tool for making money, making money"; the new car-making company Weimar Automobile changed its slogan to "smart pure electric SUV suitable for the rear wave"; JAC light truck The brand JAC Kang Ling also put its JAC sedan trucks on the headlines and put out the promotion phrase of "artifacts for economic prosperity on the ground".
In the A-share market, there has also been a wave of rises in the relevant automotive sector, including Foton Motor, Changan Automobile, Xiaokang shares, Jiangling Motors, Zotye Motors, Yaxing Bus, etc. rose sharply.
Carding shows that the above-mentioned car companies have pickup, truck, light passenger car, multi-purpose vehicle, passenger car and other models. Among them, Foton Motor's daily limit on June 3 closed at 1.98 yuan; Bohai Motor's daily limit on June 4.
As early as April, with the improvement of the domestic epidemic prevention and control situation, freight transportation in many cities has gradually recovered. According to a month of big data from the cargo Lala platform, its business volume has recovered to more than 90% before the epidemic. The freight demand of Guangdong, Fujian, Hainan and other regions in South China recovered most strongly, approaching or exceeding 100%.
The GAC production workshop is actively resuming production. Yan Mei photo
The analysis believes that the new infrastructure and the recovery of the transportation industry have an obvious effect on the pulling of commercial vehicles. Now, coupled with the upsurge of the "land spread economy", it will bring short-term stimulus.
Jiang Han, a senior researcher at Pangu Think Tank, told reporters that car companies like Wuling are not gold diggers, but water sellers who sell tools to stall owners. "The prevalence of ground stalls will help the sales market to gain a good opportunity for development. Sales vehicles may become the best type of market expansion in the current recession of the automotive market, and can effectively promote the development of the low-end auto market."
Regarding the popularity of concept stocks, Pan Helin, Executive Dean of the Digital Economic Research Institute of Zhongnan University of Economics and Law reminded, "A-shares often exhibit herding effects, which are not a reflection of real value. Investors should be rational. Some concept stocks even Soaring in the short term, there will be a callback later." (End)