China News Service Huangshan, April 8 (Liu Hao Lingliang) The 2nd Tourism Gifts E-commerce Sales Contest and the 4th Huangshan Youth Maker Contest in Huangshan City, Anhui Province were launched on the 8th, and Cheng Hong, Vice Mayor of Huangshan City, attended the launch ceremony On the spot, endorsement for Huangshan agricultural and sideline products.
This competition is sponsored by the Huangshan City Employment Work Leading Group and undertaken by the Communist Youth League Huangshan Municipal Committee, Huangshan City Commerce Bureau and other units. Any youth who is engaged in or intends to engage in Huangshan tourism souvenir e-commerce marketing, innovation and entrepreneurship can register for the competition. Participants will have the opportunity to win 10,000 yuan awards, e-commerce training and entrepreneurial employment policy support. The total prize money of this competition is 300,000 yuan, which is divided into the e-commerce promotion group and the e-commerce actual combat group, which will end in late July.
Cheng Hong, Deputy Mayor of Huangshan City, announced the start of the contest
The data shows that the online retail sales of Huangshan City in 2019 was 5.003 billion yuan, a year-on-year increase of 20.6%. Cheng Hong said that since this year, affected by the epidemic, tourism and catering and other physical industries have been greatly affected, but e-commerce has been extremely prosperous, especially online live broadcasts have led to consumption, online live broadcast has become the current e-commerce sales Important channel.
On the evening of March 31, the "Duo Duo Spring Tea Festival" of an e-commerce platform took the lead in Huangshan City. Cheng Hong entered the live broadcast room to speak for Huangshan tea. The two-hour live broadcast event attracted 550,000 fans, sold and reserved nearly 2 million yuan of spring tea on site, and made a good start for the “Online Spring Tea Festival”.
Huangshan local celebrity live broadcast with goods Huangshan souvenir photo Liu Hao
Cheng Hong believes that "e-commerce live streaming" has boosted consumption and boosted confidence. It is foreseeable that online live streaming will be an important focus for expanding consumption and promoting economic and social development after the epidemic.
"In addition, holding a maker competition can also excavate and cultivate a group of young e-commerce innovation and entrepreneurial talents, and promote the development of a group of poverty alleviation industries through policy support, thereby helping local poverty alleviation."
Cheng Hong said that the e-commerce platform realizes that the "last mile" of the consumer end is directly connected to the "first mile" of the origin, which provides farmers with the possibility to directly connect to the large market, which is of great guiding significance for the construction of a modern agricultural industry chain. Secondly, she also believes that through the past three months of competition publicity, it can also eliminate the sluggish emotions affected by the epidemic in the early stage, stimulate people's passion for entrepreneurship, boost the morale of rejuvenation and business, and achieve "power in the future". (Finish)