Ferrari breaks sales records

In 2019 Ferrari increased sales by 9.5% compared to 2018. REUTERS / Flavio lo Scalzo

Text by: RFI Follow

Ferrari has surpassed the threshold of 10,000 cars sold in 2019. It is a first in the history of the Italian luxury car manufacturer.

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Ferrari's performance is confirmed year after year. In 2019, the Italian manufacturer sold 10,131 cars, up 9.5% from the previous year. While Europe, the Middle East and Africa remain the main markets, the China-Hong Kong-Taiwan region experienced the strongest sales growth, with more than 20%.

As a result, profitability and turnover have increased. The increase is supported by the commercial success of the new Portofino model and the 812 Superfast.

The #FerrariPortofino was designed to be admired. Perfect forms and luxurious beauty for stylish appearances and adventures. #Ferrari #DrivingFerrari pic.twitter.com/VC3JsOG79E

Ferrari (@Ferrari) November 29, 2019

The year 2020 also promises to be promising. Under the impetus of its boss Louis Camilleri, the prancing horse brand raised its sales targets. It will not build 100% electric cars until 2025. But in the meantime, Ferrari will produce cars with hybrid engines, as planned in its strategic plan which runs until 2022.

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