The “merchant” license, issued by the Dubai Economic Department to license commercial projects that are managed through social networking sites, helped Emirati business leader Amna Mohamed, to display its products in the field of food manufacturing across several platforms, which strengthened its ability to expand its business and promote its products to a larger segment of Consumers and dealers.

«Bites Present»

Entrepreneur Amna Mohamed said that her project, which she called «Bites Persent», follows the activity of preparing sweets and candies in a “merchant” license, an activity that includes preparing kinds of oriental or European sweets, and providing them to the public for immediate consumption, in addition to some soft drinks, such as tea And refreshments, and includes the preparation of cakes and sugars of all kinds. She explained that «Bites Persent» is an Emirati project to prepare multiple varieties of sweets and light citrus fruits suitable for gatherings of family, friends, events and festivals, and offers several Emirati heritage items, including the distinctive “Khanfrosh” with the flavor of cardamom and saffron, and dates stuffed with a pinch of nuts, in addition to «Cakes Dates, "Cinnabon Buns", Nutella Beatifour, Oreo Bites, Golden Rolls, And Salty Biscuits.

The beginning of the project

Amna recounts the story of the beginning of her project in May 2018, when she attended specific items, and they were distributed to family and friends to take their opinion and suggestions, confirming that those items met the admiration of many, and from here the project expanded, and added new varieties gradually that won the admiration of the public at its expense on the site "Instagram" @ bites.percent.

Amna pointed out that after obtaining a "merchant" license, she was able to maintain the commercial name on social media, and it also facilitated the process of opening a bank account in the name of the project. She participated in many different exhibitions in Dubai without any fees, as a service provided to the owners of the "dealer" license.

She emphasized that the "merchant" license increases the confidence of followers and consumers from the Emirate of Dubai, and they are the most in demand for products, followed by consumers in Abu Dhabi and other Emirates.

"Trader" License

The launch of the “Merchant” license comes from the Dubai Economy, as an embodiment of the government's directives to embrace and support young people and their commercial projects, and enable them to continue success and advance them towards expanding their businesses in local markets, as the Emirate of Dubai is the ideal platform for all types of companies starting from the startups, in addition to the willing In the launch, achieving its expansion projects in the business sector.

Dubai Economy is keen to provide innovative solutions to support the participation of business owners who run social media websites in economic life, and contribute to those projects that are a strong impetus to enhance participation in the national economy.

The “Trader” licensing team works in coordination with various government and private agencies to support youth projects and turn them into successful future projects that play an important role in the sustainable growth of the nation’s economy.

4077 licenses

The commercial licensing and registration sector issued 4,077 “dealer” licenses since the launch of the initiative, until November 28, 2019.

The UAE nationality constituted 2744 licenses, representing 67% of the total licenses issued, while the females acquired the highest percentage of licenses, after they registered 2490 licenses, representing 61% of the total number of licenses, while the males registered 1587 licenses, representing 39% of the total.

Those wishing to obtain the license in a few minutes can register through the dedtrader.ae website, follow the registration steps through the identity data, and then choose the type of activity, specify the sites for practicing the activity and mention the name of the account through which the process of displaying products and services is made.

Amna Muhammad:

«Trader» License increases the confidence of followers and consumers

From the emirate of Dubai, they are the most demanding products. ”