“Cookies” Use without consent “Can be regulated” FTC Oct. 30 19:37

The Fair Trade Commission has recognized that electronic information called “cookies” that record website browsing history can be subject to regulation if used without the consent of the company.

“Cookies” are electronic information that records the browsing history of a website. This information alone cannot identify an individual, but it is linked to other information to identify the individual and what site the person was viewing. You can figure it out.

Regarding this, Secretary General Yamada of the Fair Trade Commission said that if a company did not obtain the consent of the person or collected and used cookie information without fully explaining the purpose of use, Clarified the perception that it could be subject to regulation as a possible violation of prohibited laws.

On that basis, Secretary-General Yamada said, “Judgment of antitrust laws is violated, including whether information gathering itself is not a problem and is being done in an appropriate manner.”

Regarding cookies, it is clear that the management company of the employment information site “Rikunavi” did not fully explain to students the purpose of obtaining cookie information, even with the problem of selling the student's undecided decline rate to the company It has become.

The Fair Trade Commission is a guideline that shows what kind of data collection is "abuse of superior position" that is prohibited by the Antimonopoly Act, while concerns about the handling of personal data by large IT companies are raised. We are in the process of formulating and it will be noticed what kind of regulation standards are set for cookies.